009: Instagram for Architecture with Adam Nathaniel Furman

Digital tools like Instagram, Facebook, podcasts and the like have opened up the possibilities for young and imaginative practices to get their message out there.

In today’s episode, I interview designer Adam Nathaniel Furman. Furman has, as of this writing, over 20k followers on Instagram. I absolutely loved listening to the infectious passion of Adam in this interview as we discuss design, building a business that facilitates a lifestyle and creating compelling campaigns through social media tools.

In this episode you will hear how

  • Built an online following that became paying clients
  • Avoids the mistakes practices make when using social media
  • Created a powerful brand through social media

Today’s Resources:

Adam Nathaniel Furman

Instagram: adamnathanielfurman

 

008: Running a Fulfilling Practice with Katie Crepeau

Today I am speaking with the founder of Design Affects, Katie Crepeau. Coming from a background in Architecture, Katie is a business strategist for impact-driven architects empowering them to practice unconventional, impactful and intentional design.

In this episode you will discover:

– The strategies to avoid burnout
– The essentials of running a fulfilling practice
– How to attract your ideal clients

I think you’ll love this episode with Katie and if you do, I’d love to have you leave a review on iTunes or Stitcher.

Today’s Resources:

Design Affects

 

007: Be Your Own Client with Independent Property Developer, Roger Zogolovitch

This week on the Business of Architecture UK podcast, I am interviewing architect / developer Roger Zogolovitch.

Zogolovitch co-founded the innovative architecture practice CZWG in 1975.

In 1982, he raised enough money to get started in development.

The role of an architect is limited, says Zogolovitch. “I wanted to be involved in every aspect, from start to finish, so I’ve been a developer for 30 years.”

Listen to this interview and let me know what you think of it in the comments below!

Today’s Resources:

Homepage

 

006: Words that Sell with Gaël Reignier

A fantastic treat this week as I interview master copywriter Gael Raigner as he explains what copy writing is and why it’s so important for architects to use correctly. Gael describes copy writing as the art and science of putting words together to influence people in making a decision – critical for architects putting together sales letters, competition entries, proposals and marketing materials.

In this episode you will discover

– How to use powerful words to attract your ideal client

– The common mistakes architects use in their copy on their websites, emails and marketing

– The pillars of growth vital for any business to succeed

I think you’ll love this episode with Gael Raigner, and if you do, I’d love to have you leave a review on iTunes or Stitcher.

Today’s Resources:

Book your complimentary call with Gaël now, by clicking on this link:
➡️http://bit.ly/BookACall-UK

Gael’s email: info@services42.com

005: Winning Cultural Projects as a Small Practice with Oliver Cooke

In today’s episode I speak with Oliver Cooke of Co-founder of design focused practice Cooke Fawcett. Oliver has an impressive CV attaining his degree from the University of Cambridge, working for Renzo Piano Building Workshop (Paris) during his year out, then completing his Masters at GSD Harvard which led him to career at Herzog and De Meuron (Basel and London) where he worked on numerous prestigious projects including the recent Tate Modern Extension.

In this episode you’ll discover

– How a simple marketing effort turned into their first cultural project as a small practice

– The keys to cultivating powerful client relationships

– How to create a successful partnership

004: Mastering the Language of Business and Design with Carl Turner

Today I speak with the accomplished, design-forward architect Carl Turner.

This episode is full of amazing insight into the business lessons that Carl Turner has learned as he has explored the intersection between great business and great design.

On today’s episode you’ll discover:

  • How architect Carl Turner started his practice
  • How he designed his own award-winning house and leveraged that effort to get exposure and prominence through the media
  • How he uses the concept of “optimising profit” (instead of “maximising profit”) to partner with development entities to create projects that revitalise underused areas

I think you’ll love this episode with Carl Turner, and if you do, I’d love to have you leave a review on iTunes or Stitcher.

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003: Connecting with the Perfect Clients with Architect’s Republic

In today’s episode, I speak with architect Jon Miller and marketing and communications professional Dean Bove of Architect’s Republic – a new online platform that serves to connect architects with the right client.

In this episode you’ll discover:

  • The common mistakes architects make with their online marketing
  • The essentials to communicate to your client
  • How to effectively market yourself even without completed projects

Todays Resources:

Architect’s Republic 

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002: Crowd Funding Design for Community Projects with Chris Romer Lee

Today I speak with Chris Romer Lee of Studio Octopi, about starting his practice, discovering an unexpected niche and the remarkable story of their project to create a floating baths in the River Thames.

In this episode you’ll discover:

– How he raised capital for design fees to develop a project using crowd funding campaigns

– The importance of going out of your comfort zone to make important connections

– How to create great partnerships through recognising your talents

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