Rion Willard

Author Archives: Rion Willard

Rion Willard is the Host and Director of the Business of Architecture UK, an interview podcast where prominent guests share tips and strategies for success in architecture. He’s the founder of the The Thinking Hand Studio Architects a London based architectural design firm specialising in high end luxury residential.

116: Content Marketing for Architects with Timea Kadar, CMO, Francis Cooper Marketing Consultancy

In this week's episode I speak with Timea Kadar, Chief Marketing Officer at Francis Cooper Marketing.

Timea has a wealth of experience working with businesses in the AEC industry and understands how architects can market better through content marketing and social media strategies. She has a great expertise in both offline and online marketing techniques and how to combine them. She was featured in Forbes magazine after helping more than 120 stylish hotels with their digital transformation to attract and engage more guests. Timea is an international speaker, TEDx speaker and published author.

In this episode you will learn:
– Why we should use our clients words in our marketing
– The diagnostic approach to marketing and how to find the emotional drivers of our clients
– The dangers of pride in our marketing
– How to find out what content to make for your target market

THIS WEEK'S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Timea Kadar
https://www.linkedin.com/in/timeakadar

115: How to Write Better Proposals with Ian Motley, Blue Turtle Consulting

What are the common mistakes architects make with their fee proposals?

In this episode I sit down with Ian Motley of Blue Turtle Consulting to discuss this and more. Ian is a Design Fee Proposal Expert, Speaker, and Author specialising in design fees, conversion rates and scope creep.

He has a background in Project Management working as a Fee Proposal Writer and Negotiator for Foster + Partners. He’s also co-authored 5 Design Fee and Appointment Guides that sell in 13 different countries.

In this episode you will learn:
– Some of the fundamentals that should appear in a compelling fee proposal
– How to avoid scope creep
– The principle of consistency and commitment and how you can use it in your proposals

THIS WEEK'S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Blue Turtle
https://blueturtlemc.com

114: Canine Robots for Construction with Brian Ringley, Boston Dynamics

This week I was super excited to sit down with Brian Ringley from Boston Dynamics.

Boston Dynamics is a world leader in mobile robots, tackling some of the toughest robotics challenges. Boston Dynamics has an extraordinary and fast-growing technical team of engineers and scientists who seamlessly combine advanced analytical thinking with bold engineering and boots-in-the-mud practicality.

Brian is the Construction Technology Manager at Boston Dynamics where he supports AECOO customer applications for the Spot platform and promotes the development of new autonomous behavior that adds value to construction project delivery. Prior to Boston Dynamics, he was a Senior Construction Automation Researcher at WeWork where he managed the construction robotics research program and contributed to initiatives in design automation and modular prefabrication. Previously he taught at the University of Cincinnati DAAP, City Tech, City College, and most recently at Pratt GAUD where he led seminars in computational fabrication and industrial robotics.

In this episode you will discover:

– How can designers and architects can drive the process for manufacture
– The future of field robotics in construction
– How Boston Dynamics is directing it's research into commercialisation and the business needs within the AEC industries

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Boston Dynamics
https://www.bostondynamics.com

113: Going Beyond Buildings to Create Social Impact with Chris Hildrey, Hildrey Studio & ProxyAddress

This episode was recorded prior to the current UK Lockdown.

This week I am speaking with the inspirational architect and designer Chris Hildrey, founder of Hildrey Studio and ProxyAddress.

Chris is passionate about creating a built environment that is socially, economically, and ecologically sustainable. He has spoken on television, radio, and in the Houses of Parliament about the role of design and the arts to effect positive social change.

In 2017, Chris became the first qualified architect to be chosen for the Designers in Residence programme at the Design Museum and was elected a Fellow of the Royal Society of Arts. In 2018 he was named an RIBA Rising Star and became the youngest ever recipient of the RIBA President's Medal for Research. In 2019 he was named a RESI Trailblazer, was chosen to be a UK Department of International Trade delegate to Hong Kong, and was a judge for the Design Museum's 2019 Designers in Residence Programme. In 2020 he was named one of the Top 100 Changemakers by The Big Issue and made a trustee of the Museum of Architecture.

ProxyAddress is a database that can connect homeless people with an address from one of England's 500,000 empty houses so they don't lose access to vital services.Chris, created the system to provide people in England facing homelessness with a fixed address to register for services with.

In this episode you will discover:

  • Why charging by the hour doesn't always make sense
  • The language of assessing and communicating value for our clients
  • What is ProxyAddress and how it can impact the lives of 1000s

THIS WEEK'S RESOURCES

Discovery Call with BOA
https://www.businessofarchitecture.co.uk/discoverycall

Hildrey Studio
https://hildreystudio.com

ProxyAddress
http://proxyaddress.co.uk

112: Company Structures for an Architecture Practice with Richard Mahoney, Clarus Knight Accountants

Continuing the important conversation around money this week with accountant Richard Mahoney.

Richard is the managing director of Clarus Knight Accountants. He trained with Wellers and has spent over ten years working in the public practice sector of the accounting industry.

He services a wide range of clients across many different industries; however he has particular interests in the construction, recruitment and hospitality sectors. Richard understands the challenges that many small businesses face and the passion that drives entrepreneurs and architects.

In this Episode you will discover:

  • The legal business structures recommended for architectural practices
  • When, why and how to register a business for VAT
  • How is a business valued and the different ways a business can be wrapped up

THIS WEEK'S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Richard Mahoney
https://www.linkedin.com/in/richard-mahoney7/

Clarus Knight
https://clarusknight.co.uk

111: Planning Your Financial Future with Katie Nutting, Personal Wealth Advisor

“Can I afford my first house?”
“I want to change career how much do I need?”
“Can we afford to have children?”
“When can I retire and how much do I need as an income?”
“Can I afford to send my children to private school”
“How can I improve the income and capital I receive in retirement?”
“What type of protection will provide security for my family on death or illness”
“Can I make my personal situation and company more tax efficient?”

These are some major life questions that many people will ask themselves at some point and all have significant financial implications.

This week's podcast is with Katie Nutting a Personal Wealth Advisor at Schroders Personal Wealth. Katie specialises in helping her clients answer these important question and how they can plan for them. Katie works with her client’s financial objectives to find the most effective, efficient and affordable way to accomplish their goals, and plan for the next stages in their life.

In this episode you will discover:

  • What does hiring a financial planner involve and when should you use one
  • What is a lasting power of attorney and why you should have one in place
  • Why you need to have an exit strategy in place in your business

THIS WEEK'S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Katie Nutting
https://www.linkedin.com/in/katienuttingfinancialspecialist/

110: Prosperity Consciousness with Aja George, Entrepreneur and Financial Educator

This week we are continuing the conversation around money with Entrepreneur Aja George.

Aja spent a decade in the dance industry working with people like Keke Palmer, Omarion, Chris brown, P!nk, Miley Cyrus, and Justin Bieber. He had the opportunity to work on prestigious award shows such as MTV’s VMA’s, Nickelodeon’s TCA’s, the Grammy’s and the Oscar’s as well as featuring in movies like Never Say Never and Step Up 3D.

But, he retired from the dance industry when he realized that a livable “residual income” was not possible and that he could never show someone else a proven system on how to achieve the same level of success that he had.

After a few years in retail while searching for his niche and passion, he realized that the people in the industry he spent nearly a decade in had a common flaw. Lack of financial education.

He finally opened up his own business where he would educate families on how to create a family bank and how to build a family business to leave behind a legacy for generations to come.

Since opening his own business and entering the world of entrepreneurship, he’s been able to help dozens of people start their own businesses and teach families about the rules of money and how to be able to leave legacies behind.

In this episode you will discover:

  • What it is to recognise a paradigm that might be a constraint to earning
  • How Aja challenges and identifies commonly held money scripts
  • What is ‘Prosperity Consciousness'

This week's resources

Discovery Call
https://www.businessofarchitecture.co.uk/discoverycall

Aja George
https://www.linkedin.com/in/aja-george-aa8624120/

109: Mental Wealth for Architects with Dr. Brad Klontz, Financial Psychologist

In the architectural industry one of the most sensitive topics is the fees architects often receive which can be relatively low when compared to the value that is created through design and the risk that architects carry in delivering services.

In this conversation I speak with financial psychologist, Dr Brad Klontz about the psychology behind money, fees and value. 

Bradley T. Klontz, Psy.D., CFP® is a Founder of the Financial Psychology Institute® and an Associate Professor of Practice in Financial Psychology at Creighton University Heider College of Business. He is a Managing Principal of Your Mental Wealth® Advisors, a Fellow of the American Psychological Association, and a Former President of the Hawaii Psychological Association. He has partnered with organizations including JP Morgan Chase and H&R Block in efforts to help raise public awareness around issues related to financial health and financial psychology.

Dr. Klontz has been a columnist for the Journal of Financial Planning, On Wall Street, and PsychologyToday.com and has co-authored/co-edited five books on the psychology of money.

In this Episode you will learn :

  • The psychological inner battle about why some creative people find it hard to price services 
  • Money scripts: what they are and how they affect us 
  • The surprising habits, lifestyles and mindsets of wealthy people

THIS WEEK'S RESOURCES

Discovery Call with Rion 

https://www.businessofarchitecture.co.uk/discoverycall

Your Mental Wealth

https://www.yourmentalwealth.com

 

108: Blurring the Line Between Architect and Developer with Henry Squire, Squire & Partners

So just before lockdown in a pre-covid world, I had the wonderful opportunity to speak with Henry Squire, partner at Squire and Partners in their new home – the Department Store located in Brixton, South London.

The building is an extraordinary development led by the practice which revives a local Brixton landmark to create a series of collaborative workspaces supported by an evolving hub of creative, retail and community uses. Originally built in 1906 as an annexe to the Bon Marche department store, the design of the reimagined space has been informed by the existing fabric and layers of history.

Squire and Partners is a British practice founded in 1976 with an international reputation for architecture informed by the history and culture of where it is placed. Their award winning portfolio, for some of the world’s leading developers, includes masterplans, private and affordable residential, workspace, retail, education and public buildings.

Squire and Partners also have their own property and business portfolio, mixed-use developments at Northdown Street and Clapham Park Road, The Rockwell Hotel, a house and apartment development on Liverpool Road.

Henry Squire who is one of the partners at Squires who is responsible for leading the future of Squire & Partners into its next generation.

In this episode you will learn:

How the culture of practice has evolved in their new home
How the practice has moved from a 1st generation practice to a 2nd and is planning the 3rd
What does business mean to Squire & Partners

This week's resources

Discovery Call with Rion

https://www.businessofarchitecture.co.uk/discoverycall

The Department Store

https://thedepartmentstore.com

Squire & Partners

https://squireandpartners.com

107: How To Make Your Marketing Memorable with Nikita Morell

This week I am connecting internationally with Australia based Nikita Morellos, who is a copywriter & marketing strategist who specifically helps architects win more of the projects they really want through creating actionable marketing strategies & writing archibabble-free copy.

In this episode you will learn

  • The Mistakes Architects commonly make with language on their website
  • A framework for becoming memorable in our marketing
  • Why having a stand is key for your messaging

THIS WEEK'S RESOURCES

Discovery Call with Rion

https://www.businessofarchitecture.co.uk/discoverycall

Nikita Morell

https://nikitamorell.com

Architect's Word Shop

www.nikitamorell.com/shop

 

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