Archive

Monthly Archives: December 2020

119: Growing an Audience on Social Media with Nigel Reimmer, founder PropertyTent

This week I’m speaking with expert social media practitioner Nigel Reimmer founder of PropertyTent (IG @propertytent) .

Nigel is an experienced consultant in both Real Estate and Social Housing sectors with skills in Social Media, Brand Marketing, Lead Generation, Customer Acquisition, Sales and Strategic Planning and in depth knowledge on legislation and processes surrounding Leasehold Consultation.

In this conversation Nigel discusses his philosophy and strategies he employs to create engaged audiences on social media.

In this episode you will learn
– Principles for growing a social media following
– How different social media platforms require different approaches
– How to make connections with Real Estate Brokers and agents using Instagram
– Why instagram’s organic reach is on the decline and what platforms are growing

THIS WEEK’S RESOURCES
Discovery call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

PropertyTent
IG @propertytent

118: Getting Recession Ready with Rob Fiehn and Luke Neve

2020 has been a bonkers year! The economic impacts of COVID are being felt around the globe. In this episode I sit down with two leading architectural communication experts and ask them ‘How can architects get ready for the deepening recession?’.

Rob Fiehn has an accomplished career to date, working deep within the architectural industry facilitating effective communication with diverse portfolio of practices ranging from small bespoke operations to large international firms helping them communicate both internally and with the wider public.

Luke Neve has delivered campaigns as an external consultant for a wide range of creative and corporate clients, such as the Vinyl Factory, Sony, and the Polish Pavilion at the Venice Biennale. He has set up and implemented communications strategies for international architecture practices overseeing management of competitions and award bids, website updates, social media, PR, new business, and events.

In this episode you will discover:

  • The do’s and don’ts of communication in a recession
  • What competitions you should be avoiding and which ones may be successful
  • Why you should be selling to other architects
  • How to use LinkedIN to start meaningful conversations with potential new clients

THIS WEEK’S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Rob Fiehn
http://robertfiehn.com

Luke Neve
https://neve.agency

 

117 An Alternative Pathway to Becoming an Architect with Richard John Andrews

In this episode I speak with Richard John Andrews.

Richard is the Owner and Director of Richard John Andrews Ltd. establishing his architecture and design studio in 2017.

Richard’s design studio came about organically after completing a self-build project of his own home ‘the cork house’ as well as a design collaboration alongside an internationally renowned artist, Conrad Shawcross RA.

Having studied architecture at the respected Canterbury School of Architecture, Richard acquired both RIBA part I and RIBA part II qualifications. Richard achieved a first class with honours at RIBA part II and was also nominated for the RIBA Silver President’s Medal for his thesis work.

Richard has also worked for several award-winning architectural firms including Foster + Partners, Michaelis Boyd Associates & DOS Architects helping to design numerous projects ranging from large scale commerce buildings to domestic residences.

In this episode Richard discusses the different pathway he has taken towards becoming an architect, one which has led him to accruing a large amount of project leadership and practical construction experience in his own business prior to becoming a registered architect. This untraditional sequence of experience and registration raises pertinent questions about the process of becoming qualified which are discussed here.

THIS WEEK’S RESOURCES

Discovery Call with Rion
https://www.businessofarchitecture.co.uk/discoverycall

Richard John Andrews
https://www.richardjohnandrews.co.uk

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