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067: Using Architectural Photography to Grow Your Practice with Keith van-Loen
In this week’s episode I venture to south east London into the beautifully concreted home of passionate modernist aficionado and architectural photographer Keith van-Loen.
Coming from an engineering background and with a multitude of photographic experience working with editorial magazines to advertorial and advertising both B2B and B2C, Keith brings a highly specialised set of expertise to creating a photographic asset that captures architectural work. Keith discusses how architectural can be used to create a company brand whilst creating a visual narrative of a building that will resonate with past and future clients.
In this episode you will learn:
– How to get the most value from your architectural photographer
– How you can use photography to create a memorable company brand
– The keys to ensuring a great photoshoot
Keith van-Loen website
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